How We Practice
Independent practices are facing growing administrative complexity, workforce shortages, reimbursement pressure, and increasing regulatory demands. Hera allows physician leaders to continue practicing medicine while gaining the operational support, clinical collaboration, and financial stability of a larger physician-led network.
Why Practices Choose Hera
Preserve Your Identity
Your name, reputation, providers, and community relationships remain at the center of your practice.
Maintain Clinical Autonomy
Clinical decisions remain physician-led not directed by corporate administrators.
Strengthen Your Practice
Shared recruiting, credentialing, revenue cycle, marketing, HR, technology, and operational support reduce administrative burden.
Grow with Confidence
Access a collaborative network of specialists, providers, and leadership committed to improving outcomes together.
Secure Your Legacy
Whether you’re planning succession or your next stage of growth, Hera structures a partnership, including partner equity, around your personal and professional goals.
What Partnership Looks Like
Every Hera practice is unique, but all share the same philosophy: preserve local leadership while strengthening long-term sustainability.
Each practice maintains its own identity while benefiting from shared operational infrastructure and physician-led collaboration.
Our network includes
What Changes and What Doesn’t
What Stays the Same
- Practice Name
- Physicians and Providers
- Patient Relationships
- Local Leadership
- Clinical Decision-making
What Gets Better
- Recruiting
- Revenue Cycle
- Marketing
- Credentialing
- HR
- Technology
- Contracting
- Compliance
- Operational Support
Clinical Collaboration Across the Network
At Hera, collaboration isn’t occasional, it’s built into the way we deliver care.
Providers benefit from
Clinical Excellence
Evidence That Matters
24.7%
Lower preterm birth rate
3,474
Births
Level III
NICU affiliation
SMFM
Lifetime Achievement leadership
Operational Support
Everything outside the exam room.
Credentialing
Revenue Cycle
HR
Technology
Marketing
Recruiting
Facilities
Compliance
Leadership & Growth
Growth at Hera isn’t just practice growth, it’s your growth. Physicians who join Hera find real pathways to lead, teach, and shape the future of the network, not just a seat at a larger table.
Leadership at Hera isn’t a title on an org chart, it’s an ongoing role in how the network cares for women, together.
Physician-Led by Design
Physician Leadership Isn’t a Slogan
Hera is led by practicing physicians who understand the realities of delivering women’s healthcare. Clinical decisions are guided by providers, informed by outcomes, and strengthened through collaboration by provider informed outcomes, and strengthened through collaboration, not dictated by corporate priorities.
Values
- Physician Leadership
- Clinical Autonomy
- Collaboration
- Continuous Improvement
- Better Outcomes
The Partnership Process
1
Connect with Our Team
We start with a face-to-face conversation to understand you, your practice, and your goals.
2
Structure the Deal
Hera customizes a transaction structure around your personal and professional goals.
3
Secure Your Legacy
Maintain operational control and protect the culture you’ve built while gaining Hera’s collaborative support.
4
Create Your Path
Whether it’s practice growth or succession planning, we work with you to build a future aligned with your goals.
5
Receive Partner Equity
As Hera grows and scales, you benefit from ongoing earnings potential and shared success.